ADX

ADX

AdEx
$0.126293
+5.68%
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最大供给量流通数量发行日期发行价共识机制浏览器
100,000,00073,430,7012017-06-30$0.250000
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etherscan.io
总量加密算法源代码白皮书官网类型
73,430,701Ethashhttps://github.com/AdExBlockchhttps://www.adex.networkTOKEN

AdEx是一个基于区块链和智能合约的去中心化广告交易平台,主要面向娱乐产业,特别是广告发布商提供的流视频服务。我们希望通过AdEx这个透明、专门的平台改变传统的数字广告模式,让广告商和发布商实现协作,接触潜在客户。 AdEx的核心特点是AdEx描述文件(AdEx Profile)。这是一个个性化页面,帮助每位终端用户理解并控制发布给他们的广告。对广告商来说,让用户掌握更多的控制权对他们更加有益:用户其实是在主动告知他们自己的消费偏好、消费行为、购物习惯和购买意愿等信息。这意味着AdEx描述文件可以帮助广告商实现“手术式精度”的广告定位,获得更高的广告投资回报。 AdEx采用了区块链和智能合约技术,消除了现有广告服务网络的复杂性。让用户担任AdEx网络唯一的监管者解决了如今的广告商面临的最常见问题:广告投标缺乏透明度以及对广告活动原因不明、错误的举报。

  • 最新评级
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TokenInsight
2.0

TokenInsight | AdEx 评级由CC上调到CCC | V3

2019-01-31
目前公司进入AdEx系统的采用与改进阶段,这个阶段包括大量的商业开发工作。随着AdEx系统使用率的提高,软件开发将受到市场需求和反馈的驱动。 AdEx在2018年展望稳定,公司路线图基本如期完成并及时更新,2018年公司技术人员占比提升,并达成与W3F的合作。
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标准共识
2.0

标准共识「ADX」评级:C | 2019-01-28 更新

2019-01-29
AdEx 是一个基于区块链的广告交易平台,旨在革新现有的在线广告格局,解决其一些诸如广告欺诈、隐私和恶意展示赞助信息等问题。该项目是基于以太坊智能合约,完全公开透明。通过该平台授权广告客户和发布商,有利于包括消费者在内的参与各方。ADX 用于注册验证器。 该项目运营风高,执行风险一般,资金运用风险高。
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Coin Bureau
3.0

AdEx (ADX): The Blockchain Based Ad Network

2018-12-05
AdEx is developing a decentralised ad exchange network based on the blockchain. It will connect advertisers with publishers so that they can negotiate advertising prices without a centralised party. They are also developing a solution for internet users where they refine the types of ads that they would like to see as well as be in charge of their own data. AdEx was originally built on the Etheruem network but there are plans to move the platform over to the NEO blockchain. The main features that have been touted by AdEx is that they will have detailed reporting, it will be available on all browsers and there is an emphasis on the privacy and preferences of the individual user. At the center of the AdEx protocol is their user portal. This will allow users, advertisers and publishers to interact with the network. Given that it will be built on the NEO blockchain, it will benefit from immutability. The native token in the AdEx network are the ERC20 standard ADX tokens. These will be used to purchase advertising space or to earn money for placements. The online advertising network is not short of competition for AdEx. There have also been a number of blockchain based alternatives that have entered the fray. These include the likes of Bitclave, Basic Attention Token (BAT) and qChain amoung others. AdEx has tried to differentiate themselves with their browser agnostic platform and broader scope. AdEx started out as a project called Stremio. It was founded by Ivo Georgiev and Dimo Stoyanov. Stremio received investments by companies like Bitmain and they have Jihan Wu as their strategic advisor. They completed an ICO in June of 2017 and were able to raise $12m in exchange for their native ADX tokens. Not long after the ICO the ADX tokens hit the exchanges. They are currently available on a number of exchanges but have the bulk of their trading on 5 different exchanges. The tokens have pretty strong liquidity but are still quite volatile compared to the norm.